Here at Golfhacker we believe that everyone should get something for free. So we are launching our new free magazine. Just because it's free, don't go thinking that we intend to sell ourselves short. We have done our research to create something a little different to others.
We noticed that magazines are expensive, filled to the brim with adverts and have the same dull content. So here's how we will be different.
Did you know that most magazines have 30% of their space filled with ads? Well here at Golfhacker we intend to have only 20%. We will never include any more than that. We have targeted advertisers that best suit the needs of our readership. These include big names but also small independent, start up, businesses. To show our commitment to the golfing world we have given our advertising space away for free for our sample issue. Why? Because we are nice like that.
We read a lot of magazines and find the same dry stuff, so we are changing that. Our articles will include the best up and coming golfers around. The finest courses and gear, but not told in the traditional dull way. We aim to make a magazine for all of our fellow hackers out there. In our sample we include:
Elise Lobb: Golf's new Instagram Star.
Darren Wright: The Challenger Tour's new kid on the block
The First Masters in 1934
Golf's greatest comebacks. The 2015 Solheim Cup
Have you ever noticed that women's golf rarely gets a mention in some of the biggest UK golf magazines? What gives!!! These girls are awesome so we will be including everyone. The demographics of golf is changing as more women take part in our wonderful game. So to should the media. So having Elise Lobb on our cover is a statement. Only Bunkered Magazine in Scotland has included a female golfer on it's cover before. We intend to provide a strong mix of both sexes.
That's right, free. In the future we intend to raise revenue by advertising. We will have a limited print available for Golf courses and others who would like it. Primarily we will be digital. This will keep costs down and mean that we can charge our advertisers significantly less per ad than others out there.
* Straight to your inbox
You can always check out the Magazine here at Golfhacker but if you sign up to our mailing list then we will send every issue straight to your inbox. No subscription, no hassle and no worries. We want you to have it.
In the process of making the magazine we have listened to a lot of people. We will continue to do so. We actively encourage all feedback either good or bad. We want to create a magazine for our readers and not some self indulgent "Look at Us" magazine.
We hope you like what we are trying to do, afterall...It's a magazine with you in mind.